Retail & FMCG

Transform your FMCG and retail revenue through AI-driven customer insights, optimised pricing strategies, and data-driven sales force effectiveness. Maximise customer lifetime value and drive sustainable growth

Retail & FMCG
Transform your FMCG and retail revenue through AI-driven customer insights, optimised pricing strategies, and data-driven sales force effectiveness. Maximise customer lifetime value and drive sustainable growth

Transforming FMCG & Retail Through Revenue Intelligence

FMCG and retail operations face unprecedented complexity in today's environment.

From volatile consumer behaviour to increasing competition, retailers and consumer goods companies must optimise every customer interaction whilst managing costs and ensuring sustainable growth. BSC helps FMCG and retail companies navigate these challenges through scientific methodologies that transform revenue performance.

Our FMCG and retail solutions span the complete customer lifecycle – from strategic customer segmentation and pricing optimisation to real-time sales force effectiveness and predictive demand forecasting.

Discover How We Can Help

Our FMCG & Retail Solutions

Customer Lifecycle Management

Maximise customer lifetime value through targeted engagement strategies that identify high-value opportunities and optimise every customer interaction:

Identify and quantify the value of different customer groups, enabling targeted strategies that boost customer engagement and drive revenue growth.
Transform sales representative workflows through AI-powered prioritisation, route optimisation, and data-driven customer insights that drive the highest value per visit.
Enhance customer engagement and maximise lifetime value through comprehensive CVM strategies, specialising in customer lifecycle management and churn prediction.

Pricing & Promotion Optimisation

Drive profitability through advanced analytics that optimise promotional spend and pricing strategies:

Maximise profitability through comprehensive analytics solutions that isolate true promotional impact, predict uplift, and schedule promotions in optimal slots.
Leverage advanced forecasting models to anticipate market trends and set optimal pricing strategies that maximise revenue whilst maintaining competitiveness.
Optimise safety stock parameters and enhance demand planning efficiency through discrete event simulation frameworks and data-driven optimal values.

Advanced Analytics & Intelligence

Transform raw customer data into powerful revenue intelligence through AI-driven insights and ready-to-deploy solutions:

Automatically identify and quantify key drivers of performance through AI-powered diagnostics that suggest next-best actions to optimise revenue.
Build AI machine learning models to uncover opportunities, forecast trends, and recommend next-best actions that drive measurable revenue growth.
Maximise customer value through campaigns underpinned by robust statistical frameworks, enabling data-driven decisions and measurable impact.

Data Engineering & Platform Solutions

Build scalable data foundations that fuel revenue growth through comprehensive data engineering and cloud solutions:

Design cloud data warehouses for scalable analytics, unifying information from multiple regions into consistent datasets that enable global insights.
Modernise platforms to streamline operations and governance, executing seamless cloud migrations with minimal downtime.
Perform data consolidation to integrate diverse sources, ensuring consistent mapping and reducing data fragmentation across global operations.
Why Choose

BSC for FMCG & Retail

Deep FMCG & Retail Expertise

26+ years serving consumer-focused businesses with proven methodologies specifically designed for retail and FMCG operations.

Customer-Centric Approach

Our solutions focus squarely on customer interests, creating a foundation for sustainable revenue growth and strengthened customer loyalty.

Measurable
Results

Our solutions deliver quantifiable improvements – typically €48.8 million annualised gross profit uplift, 1.5% – 4.8% revenue uplift across major markets, and €4.2 million in incremental gross profit gains.

Technology Leadership

Advanced AI, machine learning, and analytics capabilities including customer segmentation, predictive modelling, and intelligent automation.

Sustainable Capabilities

We don’t just solve problems – we build your internal capabilities to maintain excellence independently through knowledge transfer and change management.

Retail & FMCG-Specific Solutions

Data Driven Advisor

SSO: Enterprise Grade Data Science Tools.

Maximising the value of every customer interaction.

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  • Key Value:

    €48.8 million annualised gross profit uplift across 6 countries in 2024; 1.5% - 4.8% uplift measured across France, Italy, Austria, UK and Brazil

  • Industry:

    FMCG

Global Cloud Data Warehousing

SSO: Advanced Cloud & Data Engineering

Centralising and standardising data to unlock global reporting and analytical capabilities.

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  • Key Value:

    Unified data from 90 sources across 30 countries, enabling 10 functional areas to deploy analytics solutions and creating a scalable foundation for global growth initiatives.

  • Industry:

    Beverage

Promotional Spend Optimisation

SSO: Enterprise Grade Data Science Tools

Using advanced analytics to maximise profitability through the optimisation of promotions.

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Demand Planning

SSO: Expert Analytical Services

Optimising safety stock parameters to enhance the efficiency and availability in demand planning.

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  • Key Value:

    $2.2 million in annual recurring savings; 7% improvement in availability of perishables.

  • Industry:

    FMCG Retail

Productionise Machine Learning

SSO: Advanced Cloud & Data Engineering

Streamlining model deployment and scaling for global promotional strategies.

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  • Key Value:

    30% time savings per data scientist resulting in shorter time to market; 25% reduction in bugs caught in testing as a result of automated testing and validation.

  • Industry:

    Mining

Scalable Data Platform

SSO: Advanced Cloud & Data Engineering

Transforming brewery operations with enhanced data processing and advanced analytics

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  • Key Value:

    $2.2 million in annual recurring savings; 7% improvement in availability of perishables.

  • Industry:

    FMCG Retail

Ready to Transform
Your Retail & FMCG Operations?

Transform your retail and FMCG operations today to unlock hidden customer value, optimise every interaction, and create sustainable competitive advantages that will position you as an industry leader for years to come.

Contact Us